Think of a Google Business Profile as your digital storefront on the world's most popular search engine. It's a one-stop hub for customers to discover everything about your business directly on Google—whether through searches or maps.
Show off your latest offerings, events, photos, and foster engagement by responding to reviews and answering questions.
It also provides valuable metrics, which help improve your listing.
Google is one of the biggest drivers of traffic on the internet, and usually the first place people go when making a buying decision.
Having an optimized business profile makes it easier for customers to find the information they need about you at a glance on Google, and raises your odds of ranking in the coveted "three pack".